Head of Product Marketing

Help craft the future of Teamwork

Department: Marketing | Boston

About Us

At Teamwork, we pride ourselves on creating the best software, working with outstanding people, and going above and beyond for our customers. That excellence has been rewarded with thousands of amazing customers all across the globe and millions of users who sign in every day to trust us with getting their businesses organized and running productively. We’re a profitable, entirely self-funded business with no investors or outside influences beyond one: our customers and what's best for them. It’s a responsibility that we take very seriously. We’re a company of action, full of triers and doers: we try things, we make mistakes, and we learn from them.

Growing this company in the US with an extremely talented team of people is an amazing journey to be a part of. We’re a place to work unlike any other.

We are now hiring for a Head of Product Marketing who will be responsible for building and growing the product marketing team and managing our entire go-to-market strategy for the Teamwork platform. 

The ideal candidate will be able to demonstrate prior success leading product marketing in a growing SaaS environment, is comfortable working with marketing, sales, and product interchangeably, and is energized and ready to build a dynamic and world-class Product Marketing team from the ground up. 

About the Job

Build, lead and grow the Product Marketing team at Teamwork, including setting the strategic direction, hiring, coaching and developing the team

Manage performance dashboard and execution for key product marketing KPIs; including product adoption, usage, and upsell

Lead ongoing win-loss reporting analysis and the sales intelligence program to determine key attributes to the buyers journey and conversion points

Work hand-in-hand with marketing leadership, product management, and sales operations around new product launches and go-to-market strategies; specifically aligned to our ideal customer profile (ICP) and targeted geographies

Owning and collaborating with leadership on pricing and packaging evolution, research, and planning

Craft and own top-level positioning and messaging for the overall Teamwork platform story

Define and refine our ideal customer profile and buyer personas, leveraging a jobs to be done methodology and educating the Teamwork organization on our key customer attributes and their propensity to buy

Champion the voice of customer across the Teamwork organization and make recommendations in the Product Roadmap based on key findings

Create and oversee a process that will keep sales toolkits evergreen with presentations, videos, datasheets, customer stories and persuasive web copy

Build and nurture relationships with analysts and review management sites

Build and scale a competitive and market intelligence program

Align with key stakeholders across the company to continually evolve our go-to-market strategy and competitive advantage

About You

7+ years of Product Marketing experience and has led and/or managed high-performing teams

Experience defining, building, growing and leading product marketing in a high-growth environment

Experience developing and managing the product launch process across a set of B2B technology products and/or services

Direct experience and a thoughtful approach to what Product Marketing should look like in a growing SaaS environment; including key KPIs and performance metrics

Comfortable with project management across multiple teams and work streams

Exceptional people management and leadership skill and the ability to grow and retain a high performing team

Excellent analytical skill and the ability to pole holes and analyze data for making data informed decisions

Comfortable operating in a fast-paced environment

Excellent written and presentation skills; extremely detail-oriented and the ability to handle ambiguity

Collaborative and friendly, and comfortable working in a global remote environment

A degree in Marketing, Communications or related discipline

What You Can Expect

Working at Teamwork isn't like a normal job. We believe in hiring only the best and then looking after them like they deserve. On top of a great financial package, we do everything possible to make Teamwork a great place to work.

We believe in paying a competitive salary: earn what you're worth, with regular reviews. We’re committed to your long-term future at the company, and we’re passionate about helping you to improve and enhance your skills.

You have unparalleled freedom in how you do your job. Spot something that needs improving? Off you go, make it happen. You’ll be given only the very best equipment so that, whatever your role, you'll have the very best kit to help you do your best work.

We're invested in your health and happiness. We offer full health insurance and income protection to all our employees, so you can rest assured that you and your loved ones will be taken care of, no matter what happens.

We take work-life balance very seriously: we’ll set you up with a subsidized gym membership at the gym of your choice, as well as weekly gym classes at the gym downstairs. We also have an in-house games room, for when you want to take a quick break or challenge a co-worker, and regular company-sponsored lunches, movie nights, and nights out.

Sounds epic? Join the journey at Teamwork.

Teamwork is an equal opportunities employer.

Submit your application

We would be delighted to hear from you!